The Elite 1-Day Event To Supercharge Your Sales Leadership Effectiveness

October 12th, 2021

Atlanta, GA

sales culture

Winning, energized
sales team

Highly effective,
focused sales leader

This Event is Specifically for Sales Leaders Who are Looking to...

Reduce complacency and increase accountability without micromanaging or demotivating the sales team
Ensure you have the right people in the right roles and stop trying to get “zookeepers” to hunt for new business
Create a team of proficient sales hunters laser focused on creating and advancing sales opportunities
Maximize the results of your top-producers & quickly identify and address underperformance
Build and maintain a healthy sales culture

Arm your team with the essential weapons they need to Win more NEW SALES

What to expect

Powerful interactive sessions covering...

  • Common leadership reasons sales teams don’t achieve maximum results
  • Conducting 1:1 accountability meetings that will transform culture & results
  • Leading sales team meetings that align, equip and energize the team
  • Getting the most lift from fieldwork and coaching
  • Sharpening your team’s “Sales Story” – crafting compelling messaging
  • The “Four R’s” of Smart Sales Talent Management
    1. Right People – Right Roles
    2. Retain (and maximize the performance of) Top Producers
    3. Remediate or Replace Underperformers – quickly
    4. Recruit
  • The New Sales Driver Framework & the Sales Leader’s Responsibility
    1. POINT The Team
    2. ARM The Team
    3. MONITOR The Battle

Event venue

The Porsche Experience Center

One Porsche Drive
Atlanta, GA 30354

This Supercharge Your Sales Leadership event is being held at one of Mike’s favorite places on this planet – The Porsche Experience Center. This gorgeous facility is also home to Porsche’s North American headquarters located just minutes from the Atlanta airport.

Our workshop will be in the Targa/Turbo conference rooms that have stunning views of the track. Everyone will have the chance to experience a few “hot laps” as the passenger of a Porsche driving instructor. Snacks, beverages, lunch, and a cocktail hour with hors d’oeuvres are all included.

Those who choose the VIP package will have an amazing Porsche driving experience on the track the next day along with a VIP lunch and a personalized follow-up coaching session with Mike.

“The sales leader is the key to creating a high-performance sales culture and driving increased results for the long term!”

Mike Weinberg

Event Schedule

Tuesday, October 12, 2021

8:00 - 12:00pm

Morning Sessions

12:00 - 1:30pm

Lunch & Hot Laps

1:30 - 5:00pm

Afternoon Sessions

5:00 - 6:00pm

Cocktails & Hors d'oeuvres

VIP option | Wednesday, October 13, 2021

9:30 - 10:30am

Recap and Q&A Session

10:30 - 12:30pm

Porsche Driving Experience

12:30 - 1:30pm

Lunch with Mike

Ticket Options

Elite 1-Day Experience 

& Video Coaching Series

$2,197 per person

Sold out

  • A highly interactive full-day session with Mike and other sales leaders tackling critical sales management topics
  • Catered lunch, morning, and afternoon snack, cocktail hour, and hors d’oeuvres
  • Demos laps as a passenger on The Porsche Experience Center Track
  • Signed copy of Sales Management. Simplified. and Mike’s newest bestseller, #SalesTruth
  • Includes lifetime access to the Sales Management. Simplified. Video Coaching Series (Value:  $1,497)

VIP Experience

$3,797 per person

Sold out

Includes everything in the Elite 1-Day Experience/Video Coaching Series and…

  • Private VIP Lunch with Mike for Q&A to reinforce key concepts
  • 2-hour Porsche Experience Session, including 90 minutes driving on the track in an assortment of Porsche vehicles
  • 1 follow-up coaching call 30 days post-event

Want to bring 3 or more sales leaders?

"It doesn’t really matter where you are from a sales management efficiency or effectiveness standpoint, there is something here for everyone to take and make your team better."

Allen Kalkomey

Vice President of Sales & Marketing

"I brought my sales managers to Atlanta and they loved it! Mike tackled the most important sales leadership topics and drove points home with examples. If you’re considering attending one of these events, do it - you’d be foolish not to for such a minimal investment."

Dana Upshaw

Chief Revenue Officer

“Mike does a wonderful job of taking what can be complex sales management techniques and breaking them down into simple ways that you go back and immediately impact your sales team.”

Tim Andrisani

Director of Sales

About Mike Weinberg

Mike’s passion is helping sales teams win more New Sales! He’s become one of the most trusted and sought after sales experts and has led workshops and consulted on five continents.

Mike is the author of three Amazon #1 Bestsellers: #SalesTruth, New Sales. Simplified., and Sales Management. Simplified. which is the most reviewed sales management book on Amazon and been called “arguably the best book ever written on sales management.”

He offers a simple, actionable framework that sales managers and executives can easily implement to drive dramatic and lasting sales performance improvement.


When you register for the Supercharge Your Sales Leadership Elite Event, you participate in the full-day interactive session with Mike Weinberg and other driven sales leaders. We intentionally limited access to only 50 attendees to maintain an intimate setting and to foster healthy dialogue. Our goal is to help you get the maximum value from the event, and bring home actionable, easy-to-implement takeaways to better lead your team.

Catered lunch, morning and afternoon snacks, cocktail hour & hors d’oeuvres, demo laps as a passenger on The Porsche Experience Center Track, and lifetime access to the Sales Management. Simplified. Video Coaching Series. There will be ample opportunities to interact with Mike and other attendees throughout the event.

You are responsible for your own travel and lodging. The ticket covers everything listed above.

Arrival and registration begins on October 12th at 7:30 am Eastern Time. Morning session will begin at 8:00 am. 

If you are unable to attend the Supercharge Your Sales Leadership Event you are registered for, you can transfer your registration to another person, or the ticket value can be used toward a future Supercharge Your Sales Leadership Event (based on availability).  Ticket(s) to any Sales Leadership Event are nonrefundable.   Please contact us at no less than 14 days prior to the event date.  Any requests made within 14 days of the event will not be honored.

Great question. We have had several companies send multiple sales managers and executives to events.  It’s a great way for a company’s sales leaders to come together, collectively increase their sales leadership effectiveness, and stimulate important dialogue. If you are considering bringing three or more people to this event, please contact our team for special packages and so we can accommodate special requests.

The Porsche Experience Center has recommended the following hotels:


Kimpton Overland – Atlanta Airport (Adjacent to the Porsche Experience Center)

Two Porsche Drive

Atlanta, GA 30354

(833) 804-0557



Hilton Atlanta Airport (Approximately 2 miles)

1031 Virginia Ave

Atlanta, GA 30354

(404) 767-9000


Renaissance Concourse Atlanta Airport (Approximately 2 miles)

One Hartsfield Center Pkwy

Atlanta, GA 30354

(404) 209-9999

No problem. Email us, call our team at (314) 920-9900, or message us via the chat button below.  We will answer any questions you have.

While at the Supercharge Your Sales Leadership Event, we take your safety and well-being seriously.  For full information, please see the Porsche Experience Center’s updated health and safety guidelines.