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A Message from Mike

One of the biggest reasons I became the top salesperson in three different companies is because I mastered telling “my sales story.” I developed a foolproof framework for crafting compelling messaging – the kind of message that positioned my company, my offering, and me perfectly… a sales story that was so effective that I received more return calls and emails, secured more meetings, probed and presented with more power, differentiated myself from competitors, and closed more New Sales at higher prices.

 

The sales story is that important, and when YOUR SALES STORY is great, everything changes! This is my single favorite sales topic, the basis of the most popular chapters in my bestselling books, and the most requested topic when I speak to, or train sales teams.

 

Over the past ten years I’ve perfected this story framework and helped hundreds of organizations and thousands of salespeople craft powerful messaging that’s transformed their sales results. I want YOU to experience the same breakthrough success and that is exactly why I created the YOUR SALES STORY online course!

Driven to Help Sellers Win More New Sales

Author of Three #1 Amazon Bestsellers

Signs You Need to Sharpen YOUR SALES STORY…

As a fellow salesperson, I understand how much harder selling is when your messaging is weak and ineffective…

Prospecting is already challenging enough and it’s even harder to pick up the phone when you’re not confident that your messaging will accomplish what you need it to…

It’s exhausting and you feel foolish leaving voicemail after voicemail or sending email after email and not getting a response…

You know that buyers are turned off by your company/product-focused messaging but don’t know how to fix it….

You’re frustrated from presentations falling flat and not being able to differentiate your offering or justfy your higher price…

If you can relate to any of these, then it’s time to sharpen YOUR SALES STORY.

A Great Story Changes Everything…

Differentiate

Justify your premium price

Attract

Prospects will invite you to share more

Perception

Be viewed as a problem-solver not as a product pitcher

Confidence

Your message is compelling, relevant, & effective

Elevate

Your prospecting, probing skills, presentations, & proposals

Win

Secure more meetings and close more deals

Access

Reach higher-level executives and key decision influencers

Trust

Buyers become more receptive to answer probing questions

The Online Course with Everything You Need to Sharpen Your Most Critical Sales Weapon

01

A GREAT STORY CHANGES EVERYTHING​

Your story is your most critical weapon; this module sets the stage and will motivate you to begin crafting a powerful, effective version of YOUR SALES STORY.

02

COMMON SALES STORY SINS

Identify the common sales story sins you’ve been committing and lay important groundwork by completing a fun and revealing exercise that sets up important work later in the course.

03

A FAILSAFE AND FOOLPROOF “BRIDGE” INTO YOUR STORY

This module tackles how to get your story off to a great start with a foolproof framework that intrigues your customer to want to learn more.

04

LEADING WITH CUSTOMER ISSUES AND OUTCOMES

Review helpful examples of other companies’ compelling stories and follow a step-by-step walkthrough for drafting the most important part of YOUR SALES STORY.

05

REFINING YOUR WORK AND ARTICULATING TRUE DIFFERENTIATORS

Refine and sharpen YOUR SALES STORY talking points and develop a list of true differentiators that articulate why your company or solution is better and different than other alternatives.

06

PUTTING YOUR SALES STORY TO WORK

Review powerful examples of how successful salespeople and sales teams deploy their sales story talking points into actual prospecting call outlines, voicemails, emails, and PowerPoint presentations.


I’ve loved New Sales. Simplified, but YOUR SALES STORY was a total game changer. We made more progress on our story in one-day than the previous six months! The examples from Module 6 were priceless and put to use immediately redeveloping our messaging.
Mike Duseberg
“Your Sales Story” was exactly what I needed. It surpassed my expectations and is transforming the way I sell after drafting a priceless, personally tailored Sales Story! I am emboldened to proactively prospect and position my company with unwavering confidence.
Nettie Furman
I enjoyed learning about Mike’s story telling technique; if we cannot share our story effectively, why would prospective customers pay attention to us? Feature dumping is not story telling.
Wolfgang
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YOUR INVESTMENT

YOUR SALES STORY

$197

$327

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*This offer is for individual access and use only

PREMIUM PACKAGE

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Bonus With Any Enrollment

Live group coaching session with Mike for a deeper dive into Your Sales Story and Q&A

Your Sales Story for Teams

SALES LEADERS – Contact us if you’d like help upgrading your team’s story.  

There are special packages and online sessions available.

About Mike

Mike Weinberg’s passion is helping salespeople and sales teams win more New Sales. He’s the author of three Amazon #1 Bestsellers including New Sales. Simplified. (named on multiple lists as a Top-5 Sales Book of All-Time). He’s spoken on five continents, has become one of the most trusted and sought after sales experts in the world, and is known for his blunt, funny, tell-it-like-it-is style, and his ability to share simple, practical, effective, and easy-to-implement concepts.

Just the FAQs

How do I access the information?
Once you complete your purchase, you will receive your login information and be able to access the video coaching series immediately. You are free to access the video content on up to three devices using your unique login.
Can I download the videos?
While you cannot download the modules, you are free to access the video content on up to three devices using your unique login from anywhere you have internet access.
What if I have other questions that need answering before I purchase?
No problem. Message us via the contact button, email us at contact@mikeweinberg.com or call our team at (314) 920-9900. We will be happy to answer any questions you might have.
What if I’m a sales leader who wants to provide access to YOUR SALES STORY to my sales team?
Great question. We have several corporate clients using the YOUR SALES STORY online course with their teams and the feedback has been strong! Contact us and we will customize a team package that fits your company’s needs that can include follow-up online meetings.