Are You or Your Sales Team Just Chasing Opportunities Instead of Targeting Strategic Accounts?

I love a warm lead as much as the next guy. And we can all certainly understand why most salespeople start at the bottom of their sales funnels and work their way up. That is the default mode of most sellers, right? They start their sales day by obsessing over the hottest deals in the pipeline …

Are You or Your Sales Team Just Chasing Opportunities Instead of Targeting Strategic Accounts? Read More »